Ray has spent his entire professional career in the advertising and marketing industry, primarily in the automotive segment. Ray's modus operandi is, if it isn't good for the client, it is not good for the agency. Our success is our client's success. Dealerships need true partners, not vendors. Market Masters Media Group is a culture that steadfastly believes that with each and every client, there is personal and professional responsibility that is bestowed upon the agency. Half measures avail us nothing but the road to failure. The motto at Market Masters is "we're not good enough," which means we never say that it's good enough to take to market until what we do for you is exceptional.

Market Masters has over 70 automotive dealers and 70 references. This only happens when what you stand for is impeccable integrity and honesty. Every client reference would tell you that they would never believe that Market Masters lives in a world of commissioned media. Sell, sell, sell agencies fall by the wayside. Quality work, interaction and providing more value than any agency is at the core of who and what we are. Every media reference would tell you Ray has always been a tough negotiator on behalf of every client but has never engaged unfair or improper tactics and believes that the agency has an obligation to represent clients in a professional manner with the client's media partners.

Before opening MMMG, Ray worked at the New York Daily News in the automotive advertising division for 23 years starting as a copy boy in high school and then attended night school at Manhattan College. Upon his resignation form the Daily News, he was offered a significant promotion and remuneration enhancements to stay on board but believed his full potential could never be reached in the newspaper industry. Ray has held Senior Management and Major Account positions in tier 3 automotive ad agencies for 15 years prior to opening MMMG.